The leadership messaging framework you need to know!


Read time: 2 minutes. Look at some of the most powerful messaging out there. What makes them stick? A strong message often includes a few key elements: data and numbers, previous examples, and adding a human touch. In fact, research studies show that adding a human touch through storytelling increases a person's empathy and compassion - creating a greater sense of connection between the speaker and listener.

Adding any of these elements when we're creating a presentation, convincing stakeholders, or just motivating a team can increase the chances of our message making an impact.

Here are three reasons why these elements are powerful for communications:

  1. Utilizing data and numbers in our messaging can help bolster our claim
  2. Using previous examples can help make complex ideas easier to understand
  3. Putting a human face to our messaging and thoughts to draw on the emotions of our audience

Click here to read about each strategy...


Looking for more leadership communication tips?

Our next Soulcast Media LIVE will be about how to integrate humility and authenticity to your leadership skills.

Jessica and Author & Keynote Speaker, Todd Dewett, will be talking about:

  • why humility is an important leadership quality
  • strategies to help you lead with purpose
  • why it is crucial to lead in an authentic way

Soulcast Media Team

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Hi! I'm Jessica Chen, a LinkedIn Top Leadership Voice and Communication Expert

I've taught over 2 million people how to improve their speaking skills at work. Join my newsletter and receive weekly tips on how to communicate confidently, develop executive presence, and make an impact. Subscribe now!

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