Hi there,

Recently, I was facilitating a workshop with a group of managers to build their executive presence at work. I came in to teach stakeholder communication, client engagement, and cross-functional coordination. About 30 minutes in, one woman asked, “How do I build executive presence on a platform like LinkedIn?”

Instantly, I smiled. I love teaching this topic—building visibility at work, particularly on LinkedIn—because the strategies to transform your professional profile are actually quite simple.

Here’s the one tip I shared with her: update your headline by identifying 4–5 titles or accomplishments you want to highlight front and center.

What do I mean? Here’s mine:

Global Speaker & Author of Smart, Not Loud | 2 Million Learners | CEO @ Soulcast Media | Emmy Winner | Columbia University Instructor

Do you see the | marks between them? If you don’t already have something like this, brainstorm what yours could be.

The reason this is powerful is because your LinkedIn profile is valuable career real estate. You want people to immediately understand your impact and expertise.

So use the space. Chances are, you already have a LinkedIn profile. You don’t need to change much, but this one edit can dramatically elevate how your expertise is perceived—and can even generate new job opportunities and leads.

After this workshop, I thought about whether I should host a masterclass to teach more tips like this. Well, it’s happening!

Next week, for the first time, I’m hosting a FREE virtual masterclass on How to Build Professional Presence on LinkedIn.

If you want to learn my simple 3-step visibility framework, this event is for you. We’ll be recording it, but you need to RSVP to receive the recording.

Hope to see you there!

Jessica

P.S. Like our new look? Below are quick links for ways to work together!

🔗 R​SVP to How to Build Professional Presence on LinkedIn​

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